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Pranjal Nandani
Businessman
Director
Mr. Pranjal Nandani
Director – Aditi Ornaments & Founder – Praavy Sterling Pvt. Ltd.
Crafting the Future of Silver Jewelry in Bharat
Mr. Pranjal Nandani is the dynamic force behind the transformation of Aditi Ornaments, a legacy silver jewelry brand rooted in Rajkot for over 35 years. As the second-generation entrepreneur, he carries forward the legacy of his father, Mr. Dhirajlal Nandani, with a vision that blends tradition with modern innovation.
Since taking the reins, Mr. Nandani has propelled Aditi Ornaments into a new era—introducing cutting-edge manufacturing practices, strengthening nationwide B2B relationships, and leading the launch of Praavy Sterling Pvt. Ltd. in 2018. This premium vertical was born out of his commitment to elevate silver as the next aspirational metal, offering over 2025+ unique handcrafted designs in 92.5 sterling silver.
Under his leadership:
- The company has grown into a state-of-the-art silver jewelry unit.
- Serves 1500+ wholesalers across India.
- Positions itself as a trusted brand “Made in Rajkot, Loved Across Bharat.”
Driven by a clear vision—“To make silver the new gold: accessible, artistic, and aspirational”—Mr. Pranjal Nandani continues to redefine the silver jewelry landscape with honesty, innovation, and excellence at the core of his mission.
08-06-1995
Amber Plaza, 1st Floor, Pedak Road, Ranchod Nagar, Rajkot – 360003. Gujarat, India.
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Our Services
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Aditi Ornaments.
Aditi Ornaments, founded in Rajkot by Mr. Dhirajlal Nandani, blends 35+ years of tradition with modern design in 92.5 silver jewelry. Built on trust, quality, and innovation, we serve 1500+ wholesalers across India—making silver the new gold.
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Praavy Sterlings Pvt.Ltd.
Praavy Studio, known as Lovelets, offers a warm shopping experience with a wide range of demi-fine jewelry in 925 & 999 purity. From rings to neckwear, we ensure every customer feels valued and finds something they love—now and for years to come.
